Cultural Orientation and Loyalty Reward Donation During the Covid-19 Crises: The Moderating Role of Powerlessness

Program
Fulbright Visiting Scholar Program
Program Country
Grant Activity Type
Research
Discipline
Specialization
Hospitality & Recreation Marketing Oper
Academic Year
Dates
-
Flex
No
Scholar type
Non-U.S. (Visiting) Scholar
Project Title
Cultural Orientation and Loyalty Reward Donation During the Covid-19 Crises: The Moderating Role of Powerlessness

Scholar Information

Grantee
Hsin-Hui Hu
Title
Specialist
Host Institutions
Institution
Host Department
Knoebel School of Hospitality Management