Cultural Orientation and Loyalty Reward Donation During the Covid-19 Crises: The Moderating Role of Powerlessness
Program
Fulbright Visiting Scholar Program
Grant Activity Type
Research
Specialization
Hospitality & Recreation Marketing Oper
Dates
-
Scholar type
Non-U.S. (Visiting) Scholar
Project Title
Cultural Orientation and Loyalty Reward Donation During the Covid-19 Crises: The Moderating Role of Powerlessness
Host Institutions
Host Department
Knoebel School of Hospitality Management