Consumer Ethnocentrism among Arab Diaspora: An Empirical Analysis of Arab American and Arab Consumers
Program
Fulbright Visiting Scholar Program
Grant Activity Type
Research
Dates
-
Scholar type
Non-U.S. (Visiting) Scholar
Project Title
Consumer Ethnocentrism among Arab Diaspora: An Empirical Analysis of Arab American and Arab Consumers
Scholar Information
Title
Associate Professor and Chair
Host Institutions
Host Department
Department of Advertising, Public Relations, and Retail