Shengdong Lin

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A Transpositional Hermeneutic of TV Commercials by American and Chinese Consumers

Scholar Information
Title
Professor and Chair
Institution
Grant Information
Scholar type
Non-U.S. (Visiting) Scholar
Grant Activity Type
Research
Program
Fulbright Visiting Scholar Program
Program Country
Project Title
A Transpositional Hermeneutic of TV Commercials by American and Chinese Consumers
Academic Year
Start Date
End Date
Flex
No
Discipline
Specialization
Communications
Host Host Department City Country Faculty Associate
University of Rhode Island Department of Communications Studies Kingston United States Norbert Mundorf