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A Comparative Investigation of Japanese and Korean Marketing Strategies in the United States
Program
Fulbright Visiting Scholar Program
Program Country
Grant Activity Type
Research
Discipline
Academic Year
Flex
No
Scholar type
Non-U.S. (Visiting) Scholar
Project Title
A Comparative Investigation of Japanese and Korean Marketing Strategies in the United States
Scholar Information
Grantee
Amr Kheir-El-Din
Title
Assistant Professor
Institution
Department
Department of Business Administration, Faculty of Commerce
Host Institutions
Institution
Faculty
Dr. George Belch
Host Department
Department of Marketing